Business expansion into Germany: four market characteristics to take advantage of
For a B2B start-up or technology company, business expansion to Germany is an ambitious strategy that requires meticulous planning and an in-depth understanding of the macroeconomic, political, sectoral and cultural factors that will impact business success. With more than 83 million inhabitants and a high per capita income, Germany is one of the world’s leading markets, […]
Commercial Outsourcing: The key to expanding into new markets?
Nowadays, technology companies face the constant challenge of expanding into new markets to remain competitive and ensure growth. In this context, Commercial Outsourcing is vitally important when it comes to developing and implementing an effective and efficient sales strategy for attracting customers in unexplored territories. At naifman, as a business development consultancy firm specialising in […]
