Sales strategies for EdTech companies: How to capture the education market

In the dynamic educational technology sector, EdTech companies need to develop effective sales strategies to stand out and capture the market. The key is to understand the changing needs of educational institutions and offer innovative solutions that truly improve teaching and learning processes. EdTech companies must position themselves as expert advisers, and not just technology providers. This […]
Sales strategies for TravelTech start-ups: How to stand out in a saturated market

The summer months, characterised by travel and holidays, are the ideal time to talk about TravelTech. In the dynamic world of tourism and technology, TravelTech start-ups face a challenge: to excel in an increasingly saturated market. With the proliferation of technology solutions for travellers, differentiation has become the cornerstone of success. This article explores effective […]
Technology countdown: The most anticipated technology events for the close of 2024

We are at the halfway point of the year, but Spain still has a calendar full of exciting technology events. From Blockchain technology to innovation in the TravelTech and EdTech, these gatherings offer an unrivaled platform for Business Development for entrepreneurs, startups, investors and technology professionals. Here we present you the most outstanding technology events […]
naifman to attend Alhambra Venture 2024 in Granada

We are excited to announce that naifman will be attending the 11th edition of Alhambra Venture, the largest entrepreneurship event in southern Spain. This congress will be held on July 10, 11 and 12 at the Centro Cultural CajaGranada Memoria de Andalucía in Granada. It will bring together entrepreneurship leaders, investors and startups from around […]
Differentiation Strategies: How to Break the Mold and Reinvent your Industry

All technology companies strive to stand out in competitive markets and achieve widespread brand recognition. However, this task is not easy and requires effective strategies to stand out and positively influence consumers. Maintaining a unique image, creating innovative solutions, and generating impact on consumers is fundamental to having a positive public presence. This requires identifying […]
naifman to land in Malaga for a new edition of the Digital Enterprise Show 2024

One again, naifman will participate in the prestigious Digital Enterprise Show 2024, which will be held from June 11 to 13 in FYCMA, Malaga. This a key global event for digital transformation, attracting technology leaders and entrepreneurs from more than 50 countries. On June 17, 18 and 19, naifman will have an unmissable date with […]
Keys to creating a Go To Market B2B strategy for the technology industry

As we have seen in previous posts, launching a new product, expanding into new areas, or internationalizing is no easy task,especially in highly competitive and dynamic industries such as the tech sector. It is not just a matter of introducing ourselves to the world or to a new market, but of creating a strategic approach […]
Exploring the cutting edge: naifman to visit three key technology events in May

The Health Revolution Congress and the IOT Solutions World Congress, in Spain; along with VIVA Technology in France, are gearing up to showcase the latest innovations and technology in their respective industries, with naifman among their attendees. In a month full of technology events, naifman is preparing to dive into the forefront of three key […]
naifman will participate in the next edition of 4YFN with the support of Andalucía TRADE

4YFN (4 Years From Now), one of the biggest international events for startups, will take place at MWC Barcelona between February 26th and 29th. naifman will be part of Andalucía TRADE’s institutional stand to promote the Andalusian technology sector. 2024 promises to be an intense year and proof of this is naifman’s agenda for the […]