Maya Noël’s Vision: Artificial Intelligence and the Future of Startups in France and Europe
In anticipation of the France Digital Day 2024 event, we had the pleasure of conducting an exclusive interview with Maya Noël, Managing Director of France Digitale. She shares her professional journey, her passion for the tech sector, her vision on the impact of artificial intelligence (AI) in the startup ecosystem and the position of the […]
The competitive advantage that artificial intelligence can bring to your business
In today’s business environment, where competition is fierce and innovation is key to success, artificial intelligence (AI) has become an indispensable resource for companies that want to differentiate themselves and maintain their leadership. Which key factor helps to differentiate companies who want to use ai to their competitive advantage? Here we explain it to you. […]
France Digital Day 2024, the next high-end technology event for companies in the sector
In September we embark on France Digitale Day (FDDay), the most exciting event for the startup ecosystem in France in its 12th edition. This event will bring together more than 4,000 founders in the heart of Paris where investors and tech leaders will gather at the Musée des Arts Forains. This venue will be transformed […]
Interview with the naifman team. Researching the potential of Artificial Intelligence: “It’s a market to be explored”.
Interview with Aida Montero, KAM at naifman At naifmanthe artificial intelligence (AI) (AI) is a key tool to drive innovation and maintaining competitiveness in a constantly evolving market. Today, we have the pleasure of talking to Aida Montero who has been at the forefront of challenging projects. Below, we share her reflections on her journey […]
Artificial Intelligence for B2B companies vs. B2C: Different approaches to business success
In today’s business landscape, Artificial Intelligence (AI) has become a key enabler of success. But how does its application differ between the B2B and B2C sectors, and how can companies leverage these differences to drive their Sales Strategies? AI is transforming both Business-to-Business (B2B) and Business-to-Consumer (B2C), but with distinct approaches and objectives that reflect […]
How can market research help you enter a new or competitive market?
Market research is an essential tool that uses scientific and practical methods to collect, analyse and interpret relevant data. This information, obtained by means of techniques such as statistics and data analysis, is crucial for a company to improve its decision-making process. The information is obtained through several methods such as telephone surveys, emails, direct observation […]
FinTech and blockchain: The new era of financial services
In the past decade, the FinTech revolution and the adoption of blockchain technology have radically transformed the financial services landscape. Not only has this evolution redefined the customer experience, but it has also presented new opportunities and challenges in sales and business development strategies. For business consulting firms offering commercial outsourcing, understanding and capitalising on […]
Sales strategies for EdTech companies: How to capture the education market
In the dynamic educational technology sector, EdTech companies need to develop effective sales strategies to stand out and capture the market. The key is to understand the changing needs of educational institutions and offer innovative solutions that truly improve teaching and learning processes. EdTech companies must position themselves as expert advisers, and not just technology providers. This […]
Sales strategies for TravelTech start-ups: How to stand out in a saturated market
The summer months, characterised by travel and holidays, are the ideal time to talk about TravelTech. In the dynamic world of tourism and technology, TravelTech start-ups face a challenge: to excel in an increasingly saturated market. With the proliferation of technology solutions for travellers, differentiation has become the cornerstone of success. This article explores effective […]
Technology countdown: The most anticipated technology events for the close of 2024
We are at the halfway point of the year, but Spain still has a calendar full of exciting technology events. From Blockchain technology to innovation in the TravelTech and EdTech, these gatherings offer an unrivaled platform for Business Development for entrepreneurs, startups, investors and technology professionals. Here we present you the most outstanding technology events […]